Snow Returns on Maui at Queen Ka‘ahumanu Center

Back by popular demand, Queen Ka‘ahumanu Center will once again transform into a giant snow globe with its award-winning “Let it Snow!” snowfall experience returning on Tuesdays, Thursdays and Saturdays from December 2 through 23.

“We were amazed by the incredible support and tremendously positive response we received from the community with our ‘Let it Snow!’ show last year,” said Toni Rojas, director of marketing for Queen Ka‘ahumanu Center. “Our goal was to help families and friends create heart-warming memories and traditions they will cherish and talk about, and we did just that. We did everything we could to bring it back this year.”

Snowflakes will descend on QKC’s center promenade during its “Let it Snow” shows at 6:30 PM and 8 PM. Each snowfall show will last for ten minutes orchestrated to festive, holiday music with keiki snowflake wands and free Starbucks hot chocolate for early arrivals served by jingle ambassadors.

“This holiday season, we’ll have the best of both worlds. We will enjoy a wonderland in our beautiful island home while staying in the comforts of our shorts and slippahs. Now that is special,” says Rojas.

The snow is from a specialized snowmaking system custom-designed for Queen Ka’ahumanu Center and operated by a snow technician. Using special effects adopted directly from Hollywood movie sets, the “Let it Snow!” show is a realistic snowfall effect created with millions of snow-like “bubbles” that look and act like real snow in every way. Unlike real snow, though, it vanishes upon contact and does not accumulate. The snow is water-based, so it’s not harmful, and if you catch a snowflake on the tip of your tongue, it’s okay.

“Let it Snow” is the main attraction of QKC’s holiday program kicking-off on November 18 with Santa Claus’ arrival with a special meet and greet for keiki at the center court. Entertainment includes holiday music, keiki holiday crafts and coloring, balloons and reindeer hats.

Daily special events and activities throughout the holiday season include door prizes up to $500 in value, photos with Santa, toy drive, holiday gift wrappings, keiki craft corners, holiday karaoke nights, Santa Paws’ pet costume contests, Salvation Army angel tree and more.

Weekly activities such as Maui Made Sundays, Farmers Market and Tai Chi will continue with a touch of holiday flair. For a list of snow music themes, updated schedule or more information on contests, call the Guest Service Desk at (808) 877-4325 or visit us here!

Queen Ka‘ahumanu Center is Maui’s only regional premiere shopping and entertainment destination, featuring more than 100 shops and restaurants. Home to the island’s only department stores Macy’s and Sears, national names such as Victoria’s Secret and Bath & Body Works, along with an all-digital, six-screen Ka‘ahumanu Theatre. It is Maui’s Local Tradition for Generations. Let’s connect @QKCMaui and #ShopQKC #DineQKC #PlayQKC

Queen Ka‘ahumanu Center is managed by QKC Maui Owner, LLC. For more information, visit our website or call Guest Services at 808-877-3325.